Priyanka Chopra and Nick Jonas Invested in Luxury Sportswear Brand

Priyanka Chopra Jonas and Nick Jonas have made their first fashion enterprise investment into luxurious fashion and sportswear brands, perfect moment.

The 1979 Chamonix-born logo created for intense sports racers has evolved into a luxury sportswear brand that is emerging as recognized as an iconic staple in winter wear.

The rise of perfect moment’s popularity came from an emphasis on making womenswear fashionable and useful for ski and surfing.

This is the first time Priyanka Chopra and Nick Jonas has entered into a business partnership together in the style industry, combining their entrepreneurial knowledge and passion for skiing and the outdoors.

The brand had been worn for years by Priyanka and Nick. They are loyal fans of the perfect moment label.

The coolest couple, who share the same ethos as a perfect moment, will play a huge role in the brand as it expands its global footprint to enter new markets in Asia and the Middle East, and continues to develop in its biggest markets such as the United Kingdom and the United States.

In 2010, Jane and Max Gottschalk took over ownership of the brand and have developed the function within the worlds of ski and surfing.

The couples shared their love for skiing and, of course, the perfect moment. That led to a natural conversation on how Chopra Jonas and Jonas could be more involved in the brand as advisors and investors.

CNN-IBN defined Chopra “as one of the most powerful actresses in the modern lot and a person who would not shy away from experimenting with roles within the realms of famous cinema Chopra become featured on Verve’s list of most powerful Indian women in 2009, 2013, 2015, and 2016.

Priyanka Chopra was featured in the Indian express’s listing of the most powerful Indians in 2016 and 2017.

“Having Priyanka and Nick as investors will grow the brand to increase reach into new markets like the center East and Asia.

We are actually excited in order to collaborate with them on their entrepreneurial and creative expertise even as we reach new audiences,” shared Jane Gottschalk.

In addition to attaining new audiences, Gottschalk plans on taking part with Jonas to carry back the emphasis on menswear at the perfect moment.

During the last decade usually, womenswear gets the spotlight but we need to carry menswear back to the forefront with the help of Jonas.” said Gottschalk.

Within the next year, the brand expects to expand to new outlets and markets while adding new verticals.

The Indian celebrity has also made different business moves which include an investment in the dating app Bumble, followed by another in a start-up, Holberton school for software program engineering.

The most latest one is Sona home, a homeware series that was released last month with the motive to introduce Indian history and tradition into American spaces.